McFarlin Stanford – Coaching for the Green Industry

We formed McFarlin Stanford to be the go-to resource for landscape companies who are very good at everything on the outside, but struggling with the back office. Basically, we are the resource we wished we'd had when we were building a successful landscape business.

We help grow your business faster through coaching, peer groups, bookkeeping, recruiting, human resources, valuation, leadership and other professional services.


mcfarlin stanford

"I hate to use the word priceless, but it has truly changed our business."
Jeff Kontor | BAM Outdoor
Test drive our ACE Peer Groups at our next Discovery session in Napa, CA.

Peer Groups   Watch Video



mcfarlin stanford

If you need to find people, grow your people or manage your people, we have services to support you.

Recruiting Leadership Development  Human Resources



mcfarlin stanford

As coaches, we provide you a different point of view, share our experience from our own triumphs and disappointments and help establish processes that hold your entire team accountable.

Executive Coaching   Watch Video



mcfarlin stanford

Our industry-specific metrics in our bookkeeping practice as well as our valuation services direct your focus to what creates more profit in your landscape business.

Bookkeeping   Valuations


Upcoming Events

ACE Discovery Napa 2022 - McFarlin Stanford/The Grow Group
November 8-11, 2022
Napa Valley, CA
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2022 ACE Summit Napa - McFarlin Stanford/The Grow Group
November 9-11, 2022
Napa Valley, CA
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iCollaborate 2023 - Include Software/McFarlin Stanford
February 22-24, 2023
Fort Lauderdale, Florida
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ACE Discovery New Orleans 2023 - McFarlin Stanford/The Grow Group
March 28-30, 2023
New Orleans, LA
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