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What if your organization’s biggest untapped profit center was hiding in plain sight? In this episode, Chris Psencik sits down with Mark Pyrah, President Elect of the Oregon Landscape Contractors Association, to uncover how Peak Landscape moved from viewing irrigation as a “necessary evil” to harnessing it as a strategic, revenue-driving arm of the business. Mark shares how…

Ready to move beyond gut feelings and bank account balances? In this episode, Noe Loarca gets real about the challenges of managing a landscape business without adequate financial data and how participation in ACE peer groups turned things around for him. Hosted by Ian Hanemann, the conversation explores the critical numbers every landscaper  should track, the…

On this episode of Roots of Success, Chris Psencik digs into the changing landscape of insurance for green industry businesses with special guests Chase Campbell and Cal Fallaize from Sage Insurance and Risk Advisors. The group unpacks how auto insurance has become a massive pain point, often making up 70% of insurance premiums. Additionally hear why old settlements are a thing of the past, and…

Financials don’t have to be intimidating and in this episode of Roots of Success, you’ll learn why! Join hosts Jason New, Chris Psencik, and Jim Cali as talk with fellow ACE facilitator Jennifer Murray, a former banker and finance professor, and Ian Hanemann, ACE Peer Group financial analyst, to break down the essentials of financial checkups, valuations, and benchmarking for landscaping professionals. Discover the real…

Step behind the scenes with McFarlin Stanford as Jim Cali, Jason New, and newly-appointed CEO Scott Wallingford share the story of a pivotal leadership transition. Discover how long-standing friendships, trust, and a forward-thinking approach are driving growth and innovation at McFarlin Stanford. Hear firsthand how Scott’s expertise will help the team scale, serve clients better, and lead the green…

On this episode of Roots of Success, Chris Psencik welcomes Lex Mason from Weathermatic for a candid conversation on the systems, strategies, and tech elevating the landscape industry. Discover the secret to hitting the coveted 20% revenue mark for irrigation repairs, streamline your inspection processes, and learn direct-from-the-trenches tips to boost productivity and retain top…

If you’ve ever considered adding robot mowers and battery powered equipment to your operations tune in to this episode of Roots of Success, as host Kevin Keim from McFarlin Stanford sits down with Bob Carey of Kress Outdoor to talk electrification and autonomous mowing in the landscape industry. They bust common myths on power and reliability, break down the business drivers behind electrification, and reveal practical steps for piloting new…

Budgeting doesn’t have to be a mystery—or a misery! On this episode of Roots of Success, host Kevin Keim sits down with Liz Helton and Steve Alley from McFarlin Stanford to walk through how budgeting can transform your landscaping business. The trio shares actionable strategies for starting a budget from scratch, using your company’s historic data, and adapting budgets as realities change. They explain…

Join host Chris Psencik as he sits down with Matt Crinklaw, founder of Greenius, for his view of the evolution of training in the landscape industry. From humble beginnings and funny translation mishaps to technological innovation and culture transformation, Matt Crinklaw shares how Greenius is helping thousands of contractors build efficient, happy teams and combat high turnover. Explore the power of prioritizing training, the lessons learned from…

Ever wondered how the partnership between McFarlin Stanford and The Grow Group got its start? On this roundtable episode of Roots of Success, Jason New, Chris Psencik and Jim Cali of McFarlin Stanford sit down with Marty Grunder and Vince Torchia of The Grow Group to recall how ACE Peer Groups began and how it has grown through over 10 years of collaboration. You’ll hear the candid, behind-the-scenes tales of how a simple idea—born…