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Finance Decision Tree

Home / Finance Decision Tree
Enterprise Value Accelerator – Find Your Starting Point | McFarlin Stanford
Enterprise Value Accelerator

Is EVA the right fit for your business?

Answer four questions. We'll tell you exactly where you stand — and what the right next step looks like.


1
Timeline
2
Financials
3
Leadership
4
Commitment
Question 1 of 4 — Timeline
When are you thinking about selling your business?
A 36-month program isn't the right fit for where you are — but that doesn't mean we can't help. At this stage, understanding what your business is worth today and how to present it well is the priority. Let's talk about what makes sense given your timeline.
Schedule a Conversation
Your window is tight but not closed. Whether EVA is the right fit depends on a few more factors. Keep going.
You're in the ideal window. Three to five years is exactly the time needed to move your valuation number meaningfully. Keep going.
You don't need a closing date to increase your value. The owners who exit well start thinking about it long before they're ready to sell. Keep going — this will help you figure out where to start.
Question 2 of 4 — Financial Clarity
How would you describe your current financial picture?
Strong financial clarity is one of the most important foundations for building exit value. You're in a good position. Keep going.
Partial visibility is common and fixable. Depending on your answers ahead, we may recommend starting with financial clarity work before moving into a full EVA engagement. Keep going.
Before you can maximize the value of your business at exit, you need a clear and confident financial picture. That's not a setback — it's the most important first step, and it's one we can help with.

McFarlin Stanford's outsourced accounting services are designed to give landscape business owners exactly that: clarity, clean books, current financials, and the visibility to make confident decisions. Once that foundation is in place, a valuation and a path toward exit readiness become significantly more powerful.

Let's start there.
Learn About Our Financial Services Or Talk to Our Team Directly
Question 3 of 4 — Leadership Team
How would you describe the leadership around you?
Leadership depth is one of the highest-value assets a buyer evaluates. The fact that you've built it already puts you ahead. Keep going.
Most businesses at this stage have gaps. That's not a disqualifier. Identifying and closing those gaps is one of the core things EVA is designed to do. Keep going.
This is one of the most common — and most solvable — challenges for owners approaching an exit. Building the leadership depth around you is central to what Enterprise Value Accelerator does. You may be a strong candidate. Keep going.
Question 4 of 4 — Commitment
Increasing the value of your business takes focused effort over time. How would you describe your readiness to commit?
Your Result
You look like a strong candidate for Enterprise Value Accelerator.
You're in the right window. You have the foundation to build from. And you're ready to do the work. That's exactly who this program is designed for.

The next step is a conversation with our team — no pressure, no obligation. We'll ask a few more questions about your business, walk you through how the program works and what the investment looks like, and discuss whether EVA is the right fit.
Schedule Your Conversation →
Jason New, Founding Principal and Executive Coach, and Jennifer Murray, Vice President, who runs the valuations and financial health assessments, lead every EVA engagement. You'll be talking to the people who will work with you.
Your Result
That's exactly what the initial conversation is for.
The right answer depends on your business, your timeline, and what the engagement actually needs to look like. What we can tell you is that our fee structure is designed so that our success is tied to yours — we have aligned interests in the value we create together through this program.

One conversation will give you everything you need to decide.
Schedule a No-Pressure Conversation →
We'll be straight with you about fit, investment, and next steps. If EVA isn't the right match, we'll tell you — and we'll tell you what is.
Your Result
That's a fair answer — and an honest one.
The owners who get the most out of a program like this are the ones who start when the time is actually right for them.

If you'd like to stay connected and keep thinking about what building exit value could look like for your business, we're happy to stay in touch.
Get Our Insights Delivered to Your Inbox →
No sales cadence. Just useful thinking for landscape business owners who are building toward something.

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