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Transparency, Liquidity, and Bankers – How to Take Control of your Business’ Value

Transparency, Liquidity, and Bankers – How to Take Control of your Business’ Value

How does financial clarity impact your business value? In this episode of the Roots of Success, join host Jennifer Murray as she talks about financial health check-ups, banking relationships and team transparency with Jonathan Peterson of Summit Landscape in Hondo, TX.  Hear from Jonathan how he improved decision-making, lender relationships, and has grown a more resilient company prepared for future opportunities. From managing liquidity to positioning your business for growth, the two share real-world tactics to prevent costly blind spots. 

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Out of Necessity: Landscapers’ Hacks for AI and DIY Development

Out of Necessity: Landscapers’ Hacks for AI and DIY Development

Get ready for a high-impact conversation on the intersection of landscaping, technology, and innovation! In this episode of Roots of Success, Kevin Keim sits down with ACE Peer Group standouts Sterling West of Newport Avenue Landscaping and Sam Zale of Zale’s Lawn and Landscape. Discover how these forward-thinking business owners are using AI, not just as a buzzword, but as…

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Control the Flow of Your Business: AI Streamlining Water Management – Part 2

Control the Flow of Your Business: AI Streamlining Water Management – Part 2

Join Chris Psencik and Mark Pyrah for Part 2 of an insightful discussion on how leveraging tech, automation, and AI is driving double-digit growth, improving customer experience, and keeping landscape businesses ahead of the curve. They discuss why remote access and automation are game changers, the revenue impact of rigorous inspections, and how to create scalable systems without bloating your headcount. Tune in for proven tactics and visionary predictions…

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Control the Flow of Your Business: Reframing Irrigation as Strategic Water Management – Part 1

Control the Flow of Your Business: Reframing Irrigation as Strategic Water Management – Part 1

What if your organization’s biggest untapped profit center was hiding in plain sight? In this episode, Chris Psencik sits down with Mark Pyrah, President Elect of the Oregon Landscape Contractors Association, to uncover how Peak Landscape moved from viewing irrigation as a “necessary evil” to harnessing it as a strategic, revenue-driving arm of the business. Mark shares how…

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Risky Business: Essential Insurance Strategies Every Business Needs to Know

Risky Business: Essential Insurance Strategies Every Business Needs to Know

On this episode of Roots of Success, Chris Psencik digs into the changing landscape of insurance for green industry businesses with special guests Chase Campbell and Cal Fallaize from Sage Insurance and Risk Advisors. The group unpacks how auto insurance has become a massive pain point, often making up 70% of insurance premiums. Additionally hear why old settlements are a thing of the past, and…

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ACE Coaches Roundtable: Mow Money, Less Problems by Mastering your Finances

ACE Coaches Roundtable: Mow Money, Less Problems by Mastering your Finances

Financials don’t have to be intimidating and in this episode of Roots of Success, you’ll learn why! Join hosts Jason New, Chris Psencik, and Jim Cali as talk with fellow ACE facilitator Jennifer Murray, a former banker and finance professor, and Ian Hanemann, ACE Peer Group financial analyst, to break down the essentials of financial checkups, valuations, and benchmarking for landscaping professionals. Discover the real…

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Strengthening Roots: Introducing our new CEO – Scott Wallingford

Strengthening Roots: Introducing our new CEO – Scott Wallingford

Step behind the scenes with McFarlin Stanford as Jim Cali, Jason New, and newly-appointed CEO Scott Wallingford share the story of a pivotal leadership transition. Discover how long-standing friendships, trust, and a forward-thinking approach are driving growth and innovation at McFarlin Stanford. Hear firsthand how Scott’s expertise will help the team scale, serve clients better, and lead the green…

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Why Irrigation is the Missing Revenue Stream to add to your Business in 2026

Why Irrigation is the Missing Revenue Stream to add to your Business in 2026

On this episode of Roots of Success, Chris Psencik welcomes Lex Mason from Weathermatic for a candid conversation on the systems, strategies, and tech elevating the landscape industry. Discover the secret to hitting the coveted 20% revenue mark for irrigation repairs, streamline your inspection processes, and learn direct-from-the-trenches tips to boost productivity and retain top…

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Silent Service, Big Impact: Winning with Electrification and Automation

Silent Service, Big Impact: Winning with Electrification and Automation

If you’ve ever considered adding robot mowers and battery powered equipment to your operations tune in to this episode of Roots of Success, as host Kevin Keim from McFarlin Stanford sits down with Bob Carey of Kress Outdoor to talk electrification and autonomous mowing in the landscape industry. They bust common myths on power and reliability, break down the business drivers behind electrification, and reveal practical steps for piloting new…

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